Marketing & Creative Strategy

The Marketing & Creative Strategy Team coordinates the health science center’s integrated marketing initiative, creating a common public “face” and consistent “voice” for the institution. The team also coordinates special events and provides community services that support the mission of the institution.

Leslie Holland

Director of Graphic Services/Creative Director: Phone: 713-500-3372; Email: Leslie.M.Holland@uth.tmc.edu; Leslie Holland is responsible for the concept and design of a variety of marketing and promotional materials for The University of Texas Health Science Center at Houston. With her help, the Office of Public Affairs is responsible for producing materials with a consistent look and message for the university’s internal and external audiences. Projects include brochures, posters, event invitations and promotional items as well as interior design projects. Signage and wayfinding programming and design development also benefit from Leslie’s knowledge and expertise in the field. She has more than 20 years experience including design firms in Austin and Houston and as in-house corporate creative director for two Houston companies. She brings a knowledge of corporate and institutional culture to the Marketing and Community Relations team – as well as experience developing working relationships with clients and vendors to achieve the best and most cost effective collateral materials. Leslie is a graduate of The University of Texas at Austin with a Bachelor of Fine Arts degree in Visual Communications. She received a Master of Fine Arts degree (Swiss equivalency) from Allgemeine Gewerbeschule Basel, Schule für Gestaltung in Basel, Switzerland.

Rose Mary Betancourt-Trevino

Sr. Coordinator, Special Programs: Phone: 713-500-3209; Email: Rose.M.Betancourt-Trevino@uth.tmc.edu; Rose Mary Betancourt-Trevino enjoys her work on behalf of The University of Texas Health Science Center at Houston. Whether she is organizing 600 students, faculty or staffers to take part in the American Heart Walk, the Eeyore Fun Run, or planning a turnkey event such as a grand opening of a new facility or the annual Founders Fun Fest, her attention to detail is evident. She has been with the University since 1999 and knows well the workings of the different schools. Her ability to get volunteers for events is a vital part of her role, and people like to work with Rose Mary because she is organized and dependable. Rose Mary is a member of key University-wide committees, the 2001-2003 University Classified Staff Council where she chairs the Staff Development and Recognition Subcommittee. She also serves on the 2002-2004 Committee on the Status of Women.

Lauren Laman

Graphic Designer: Phone: 713-500-3228; Email: Lauren.Laman@uth.tmc.edu; As an Office of Institutional Advancement graphic designer, Lauren Laman provides services that can include design and production of brochures, university-event invitations and display posters. In addition she is one reason the department can produce a variety of collateral materials in both a timely and cost effective manner. Some of her responsibilities include concept and design of brochures, invitations and other collateral materials for the university’s development and marketing efforts and other departments and schools, plus event materials. Lauren came to UT Health Science Center after working as a graphic designer in the Community Relations office of Lamar Consolidated Independent School District in Rosenberg, Texas. She graduated with a bachelor of fine art degree from Harding University in Searcy, Arkansas.

Erin McNemar

Marketing Coordinator: Phone: 713-500-3371; Email: Erin.McNemar@uth.tmc.edu; Erin brings over eight years of marketing and advertising experience to the UT Health Science Center at Houston in her role as Marketing Coordinator. After graduating with a Bachelor’s Degree in Mass Communications from Texas State University, Erin climbed up the ranks of the advertising agency world working for both national and local shops. Erin brings years of client service, attention to detail and extreme organization to the Office of Institutional Advancement. In her spare time she enjoys scrapbooking and experimenting with new recipes.